Identity Guard: ID Protection
Finance Theft and Fraud Alert
How much does Identity Guard: ID Protection cost?
Prices are current as of 2 Oct 2026.
1 subscription from $299.99
In the United States, Identity Guard: ID Protection has 1 subscription priced $299.99.
| Subscription | Period | Price |
|---|---|---|
| Ultra Individual | Annual | $299.99 |
10+ alternatives to Identity Guard: ID Protection
| Identity Guard: ID Protection |   LifeLock Identity |   Aura: Security & Protection |   TaxCaddy |   PrivacyGuard - ID protection |   ID Watchdog |   IdentityForce |   Allstate Identity Protection |   IdentityProtect.com |   IDX - Identity & Privacy |   The Motley Fool | |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Rating / 5 | 4.7 | 4.8 | 4.7 | 4.5 | 4.8 | 4.6 | 2.9 | 4.8 | 4.6 | 2.4 | 2.5 |
| Reviews | 3K | 237K | 109K | 8.6K | 2.2K | 1.4K | 510 | 388 | 108 | 107 | 46 |
| Released | 2022 | 2018 | 2021 | 2016 | 2020 | 2017 | 2017 | 2019 | 2024 | 2019 | 2022 |
| Monthly price | — | $22.99 | $19.99 | — | — | — | — | — | — | — | — |
| Annual price | $299.99 | $49.99 | $119.99 | — | — | — | — | — | — | — | — |
The going rate for each plan in United States, in its own currency, shaded from the cheapest price on the row to the dearest.
Identity Guard: ID Protection reviews
4.7 out of 5, based on 3,021 reviews.
What people like
- Gives you peace of mind
- Tech support is really helpful
- Easy to use site
What they complain about
- App crashes and freezes often
- Support is slow and unhelpful
- Interface is confusing and hard to use
Great Product
Great Product
New format
Nothing monitors/takes
Took 50 days to notify about password leak
Today received notification from IG that it discovered a leaked password on the dark web. However, IG discovered is 50 days ago and only notifying me now. Luckily that password has long since been changed but for the price and marketing promises I’d expect IMMEDIATE and URGENT notifications to empower users to secure our accounts promptly. In checking their past notifications of dark web discoveries, I see that some take even longer for IG to send out notifications.
Difficult to Get Help
Where in the app do you go to get help? It should be easy to find a number…
Excellent service
I have tried multiple companies and I have to say this one is the BEST!
Horrid
Horrid
Bad experience overall- don't trust them
I signed up for the ultra plan which was on sale for $160 a year which included up to five adults. I added my information and then invited the two adults which would be my husband and son and then I got a thing saying that my charge would be $300 for the year. Under the frequently asked questions it says you can cancel through the app, but the app is not user-friendly at all and there is no way to cancel through the app. So I called to cancel and the person I spoke with did not sound like a trustworthy person. Now I wonder if all of my information was just stolen by them. They say all of your information is deleted once you cancel, but how do I have proof of that? It's a real bummer that you can't just sign up for this type of service without really doing a deep dive into each company first. I wanted to give a smaller company a chance instead of going to LifeLock, but I guess that didn't pay off.
Identity Guard: ID Protection
The sign in page does not adjust to landscape mode?? not easy to get connected with a cover on an iPad.
What I think
So far so good
Paid off credit csrds. Score went down 3 points. So glad I took the time and effort to do that
Really paid off to pay off all my cards. Pun clearly intended.
Total Chaos and No Customer Support
While this long-time subscriber—almost 20 years—understands that the recent social security numbers hack has caused incredible pressure among Aura/Identity Guard customer care departments, the lack of responsiveness or available avenues for customers to obtain updated infomation is shocking. The app on both my iPhone and iPad are locked out for no particular reason. Access to the website homepage sends the person to the available plans for new subscribers. Login is nonexistent. Phone calls leave the caller on hold for hours (yes hours) and the call back option leads to no returned call. A subreddit post confirms the problems with Identity Guard are widespread and getting worse. You owe customers a refund and answers.
Lack of detail
When given information on breaches there is not enough information given as to what website the information was breached.
Ok so far
Waiting to see if it’s actually doing what it says it does also says something about hidden criminal records I want to see if it’s a true life story
No help
I had a issue in the beginning and asked for help. Two days later I get a form letter response. They didn’t read my email. Back and forth, never fixed so I gave up. I don’t recommend. Still having issue.
Fingerprint logon disabled
I set it up for fingerprint logon, it works a few times then it asks for user and password. Keeps happening over and over.
Great app but…
Great app but it has too many changes with features! And sometimes is confusing not to user friendly. Also the antivirus does not explain the Anti lock system how it works.
Awesome
Best thing ive ever done great for peace of mind
Still getting spam calls
I downloaded this app because I got tired of the spam text messages from these recruiters about employment opportunities. 1 month later I’m still receiving them. I’ll give it one more month and if it doesn’t stop I’m deleting it. $90 and there still getting through is upsetting
Terrible app
Screens are sometimes confusing and convoluted. Signing on is not easy snd gets frustrating. Data is not always reliable, for instance today I get notice to see my updated credit score, data was from March. I’m almost at the point of changing identity protection vendors.
Great protection
The site is easy to use and provides protection.
Terrible. No information and delinks constantly
See above
Mediocre at best
Glitches in the app won’t update the credit report, the email back is we are sorry you are experiencing difficulties. Trash customer service.
Great support
Excellent tech support. Nothing was too long to help me finding solutions to my self created problems. System works very well now. Exactly as expected.
Difficult to navigate, not intuitive
Difficult to navigate, not intuitive
Job well done
This service is a real Peace of mind , nice to have extra support for my own protection from Frauds. Nothing is Perfect in Life but it is Good to know that an extra layer of Identity Theft helps me to sleep good at night. Great Customer Service, very Professional and knowledgeable agents : Helpful , courteous and pleasant to converse with. Please keep the Great job , because it is hard nowadays to have people with good work ethic !
Cannot unlock frozen credit
Frozen credit cannot be unlocked
RATE APP
GREAT
Nope
I don't like the app, it continually crashes
Buyer
Awesome application identity theft is at an all time high protection is a must I would highly recommend this application
App and web site fails to perform
I have to call EVERY time I need to do something. Not useful.
Identity Guard: ID Protection FAQ
- Is Identity Guard: ID Protection free?
- Yes. The app and its basic features are free, in all 1 country it sells in. Premium features are paid: they start from $299.99 (US), across 1 subscription.
- Does Identity Guard: ID Protection have a free trial?
- No. None of its offers (US) come with a free trial.
- What are the best alternatives to Identity Guard: ID Protection?
- LifeLock Identity (4.8 from 237,434 reviews, premium from $11.99), Aura: Security & Protection (4.7 from 109,029 reviews, premium from $15.99) and TaxCaddy (4.5 from 8,635 reviews).
Identity Guard: ID Protection download
Last updated 4 months ago.
Identity Guard: ID Protection sells in 1 country. It was released 3 years and 11 months ago, on 8 Nov 2022. It holds a 4.7 rating from 3,021 reviews.
Supports 1 language: English.
How much does Identity Guard: ID Protection make?
Third-party estimates for the last 30 days, worldwide — not the store's own figures, which Apple publishes for nobody.
Revenue by plan
- Annual 100%
Revenue by country
- United States 100%