Blue Rewards
LifestyleShopping

Blue Rewards

Al-Futtaim Group

How much does Blue Rewards cost?

Prices are current as of 11 Sept 2026.

Blue Rewards has no in-app products on record in the United States.

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Rating / 53.34.84.64.84.74.74.64.84.64.62.6
Reviews2.2K310K90K25K15K11K8.5K3.1K2.6K1.8K186
Released20202013201620132015201520192023201920192023
Monthly price———————$2.99———
Annual price———————$24.99———

The going rate for each plan in United States, in its own currency, shaded from the cheapest price on the row to the dearest.

Blue Rewards reviews

3.3 out of 5, based on 2,247 reviews.

What people like

  • Staff are helpful and polite
  • Stores are clean and well organized
  • Good variety of products available

What they complain about

  • App crashes and freezes constantly
  • Customer service only says reinstall app
  • Cannot log in or sign up
  • Rewards points have very little value
★★★★★ United States · v3.2.42 · 22 Jun 2026

ماركس اند سبنسر

كنت في ماركس اند سبنسر النخيل مول و الموظف مساعد متعاون و محترم اشيد به الله يوفقه 🙏

— Om faisal8

★☆☆☆☆ United States · v3.2.43 · 4 Aug 2026

Login loop

I have deleted and downloaded the app again and again. There is no option to sign in, only sign up, which kicks me out because my phone number is already associated with an account. I know! Exactly! 🙄🙄🙄

— Libby_lucy

★★★★☆ Hong Kong · v3.2.40 · 14 Jun 2026

Service

Good

— 楊果 

★★☆☆☆ United Arab Emirates · v3.2.43 · 29 Aug 2026

Al-Futtaim Infinite Card Benefits Are Useless When BLUE Doesn’t Work

I am extremely disappointed with the BLUE app and the way this ongoing issue has been handled. I hold the Al-Futtaim Infinite Credit Card, which is supposed to be one of the highest-tier cards in the Al-Futtaim ecosystem, yet I am unable to properly benefit from the BLUE rewards because the bill payment feature simply does not work reliably. I have faced repeated issues with bill payments for a long time. On one occasion, a payment was even credited to the wrong account. For the past several months, the payment feature has not been working at all. What makes this even more frustrating is that customer service keeps giving the same response: delete the app and reinstall it. I have already done this more than once, and the issue remains unresolved. At this point, it is clearly not reasonable to continue treating this as a customer-side issue. If I am paying for and using a premium Al-Futtaim credit card specifically to benefit from the rewards ecosystem, but the app features required to earn or use those rewards are not functioning, then the value of the card itself is being significantly reduced. It is also difficult not to question why a problem related directly to earning BLUE points has remained unresolved for months. Whether intentional or not, the result is the same: customers are unable to receive the benefits they were promised. I expect Al-Futtaim and BLUE to take full responsibility, investigate this properly at a technical level, restore the service permanently, and address the points and benefits customers may have lost because of these repeated failures. Premium customers should receive premium service. Repeatedly telling customers to reinstall the app is not a solution.

— Hamad_alsereidi

★★★☆☆ United Arab Emirates · v3.2.40 · 11 May 2026

Good Concept but Needs Major Improvements

Honestly, the app has potential and some really fun features, but the user experience needs a lot of improvement. First of all, the app feels very confusing and overcrowded. There are too many buttons, sections, and hidden menus just to find simple things. It honestly feels unnecessarily complicated for customers. Every section has so many extra steps and pages, and I really think the app would be much better if it was cleaner, clearer, and easier to navigate. Second, the rewards system doesn’t really feel worth it. For example, I currently have around 700 points, but they barely give any real value. Compared to other rewards apps, the difference is huge. On Aura, for example, I collected 3,366 points which equals around AED 67 and I can actually use those points in many places and restaurants. But with Blue Rewards, collecting points for so long just to get something like AED 10 off on a big purchase doesn’t really feel rewarding or motivating. Another issue is the app speed. The loading time is very slow and the app freezes or lags quite often. I’m sure many users already noticed this problem. I’m saying all this because the app actually has good ideas, fun games, and nice features. It has potential to be really enjoyable, but I hope the team improves the design, makes it more user-friendly, and creates a rewards system that feels more valuable and satisfying for customers.

— Noora Alharmi

★★★★★ Singapore · v3.2.40 · 25 May 2026

Helpful Staff

I so happy today been serve by this young guy named Wei Hong who vry helpful to enrol me M&S membership thru my HP. Kudos to him for very patience and helpful!

— Wir Hany

★☆☆☆☆ United States · v3.2.42 · 26 Jun 2026

Very very bad after update (rate 0/0)

When opened, 👉🏻 Try Again Try Again Try Again Try Again it's like looking at a white paper after updating the software, very disappointing

— 0 star updating software

★★★★☆ United Kingdom · v3.2.37 · 21 Jan 2026

Blue Rewards No Rewards (update)

I emailed support and followed their recommendations. It is working now , thank you for your support. Hence updated score to 4 Stars .

— JayTCan2022

★★☆☆☆ United Arab Emirates · v3.2.42 · 28 Jun 2026

Basics yet to be improved

Have been on Blue Rewards since its inception. Have regularly faced issues with it; have regularly had to reach out to customer support to rectify stuff. New features are all fine to have, but if the basic functionalities don’t work well, it’s easy to get frustrated and wonder why I’m still using this app. Which I do very often, sadly.

— arugm

★★★☆☆ United Arab Emirates · v3.2.40 · 5 May 2026

Bugs and complexity

The app closes itself sometimes when I goes to profile section. The points can’t see after playing and winning in games just appearing a white background.

— Suryanath tv

★★★★★ United States · v3.2.40 · 18 May 2026

قرناطة مول

الأستاذة فاطمة ممتازة وكمان فاطمة البائعة ممتازين + مشعل وفيصل صراحه قمة من التعامل الراقي والاحترافي

— Abu MDA

★☆☆☆☆ United States · v3.2.38 · 16 Mar 2026

App constantly crashes

Very annoying- I can’t use the app as it always crashing

— Juliet310

★★★★☆ United Arab Emirates · v3.2.37 · 31 Dec 2025

Nice

Woooow

— shatha::

★★☆☆☆ United Kingdom · v3.2.37 · 29 Dec 2025

Drinks rewards

Not always updating.

— JohninDubai

★★★☆☆ United Arab Emirates · v3.2.38 · 30 Mar 2026

Getting Stuck

Application is getting closed when we start the application and settings. Not able to edit profile or anything

— Sachin Sharma Dubai

★★★★★ United States · v3.2.37 · 9 Jan 2026

My favorite shop

I feel relaxed when I shop at M&S . The layout of the store is very comfortable to look at and choose it is very well organized so I can find readily what I want . The staff is very helpful . Finally I like the Resturant which I love very much cause it has everything I like and it very good meeting point for friends on tea and snack thanks again.

— Alzena Fatima

★☆☆☆☆ United States · v3.2.30 · 26 Jul 2025

Can’t select country

Frozen on opening screen to choose country.

— Mkarau

★★★★☆ United States · v3.2.30 · 18 Aug 2025

اود ان اشكر موظفة الكاشير nerissa

لطيفه ومتعاونه واتمنى من مارك اند سبنسر جلب الملابس القطنيه الواسعه التي كانت ععرض عندهم سابقاً لا اعرف لماذا لاتباع الان مقطوعه منذ فتره طويله

— himoh2

★★☆☆☆ Singapore · v3.2.37 · 24 Dec 2025

Bugsville

Very buggy. Kept asking me to sign in multiple times, and when it’s finally done it asked me to update my personal particulars - error message popped up when I tried to do that.

— colossusshoe

★★★☆☆ Hong Kong · v3.2.37 · 14 Feb 2026

How come the app is running on production stage?

The “Next” button in registration doesn’t work.

— Hsiemto

★★★★★ United States · v3.2.36 · 10 Dec 2025

الموظفه رجسا

ممتازه وتعاملها لطيف وخدومة جدا الله يعطيها العافيه

— Alanoud.AS

★☆☆☆☆ United States · v3.2.28 · 7 Jul 2025

App doesn’t work

Keep trying to log in with the correct credentials and even changed the password a few times yet still can’t enter my profile.

— Ra1234uy

★★★★☆ Singapore · v3.2.13 · 3 Dec 2024

New Hp number

Unable to sign up starting 8090

— Joseph Ang10

★★☆☆☆ Singapore · v3.2.35 · 19 Oct 2025

Lousy app

The app is stuck at the region options page. Does not allow for clicking the region at all. This has been going on for months.

— Cicifufu

★★★☆☆ Saudi Arabia · v3.2.37 · 27 Dec 2025

Dr

Ugh, so frustrating! 😤 I tried to sign up, but the app just wouldn't cooperate - it got stuck and wouldn't send the OTP, basically locking me out of getting my account set up! 🤯 Did you guys fix it or should I try again?

— Assultan2015

★★★★★ Singapore · v3.2.32 · 13 Sept 2025

Satisfying experience

Ms Adeline, the Associate who was assisting us was very helpful and courteous. She recommended us the Blue Rewards and patiently assisted us with our purchases.

— YNWA-Salah

★☆☆☆☆ United States · v3.2.28 · 7 Jul 2025

الابليكشن معلق

الابلكيشن يعلق ولا يفتح حذفته ورديته والمشكلة نفسها

— Kulojgvwe

★★★★☆ Saudi Arabia · v2.16 · 6 Mar 2023

الرياض

شكرا للاخت معياد فرع غرناطه مول ممتازه وخلوقه ومبادره للزباين ام منال

— ام منااال

★★☆☆☆ United Kingdom · v3.2.17 · 13 Dec 2024

Please don’t lock the app

Please don’t lick the app when it needs update. Access to your barcode should be as easy as possible, to avoid huge issues when checking out purchasing your goods. Add barcode to app wallet needs to be an option

— Tp8904

★★★☆☆ United Arab Emirates · v3.2.30 · 30 Jul 2025

CAN’T login to my profile

I can’t login to my account for few months now. The customer support is not helping. It’s like a vicious circle i’ve sent them a screenshot of my app and they tell me to reinstall the app which I’ve done many times and it doesn’t help. After I tell them it doesn’t help they tell me to send a screenshot again… P.S. I remember my login and my password, but when I enter my details, I cannot see my profile.

— YanaBetis

★★★★★ United States · v3.2.30 · 23 Aug 2025

Ace shop

It is a great shop with lots of variety and also Jinky was so helpful with us

— HaniehMir

★☆☆☆☆ United States · v3.2.27 · 10 May 2025

Doha

أعاني من مشكلة في البرنامج من سنتين ولا أحد من موظفين ماركس ساعدني في تلك المشكلة ، لا أشعر أنهم مهتمون بجد لحل المشكلة ، أدفع كثيرا في المحل ولا أحصل على شي برنامج سيئ جداً جداً

— 297 qatar

★★☆☆☆ United States · v3.2.17 · 11 Dec 2024

التطبيق لايعمل

التطبيق لايزال في حالة تعليق من وقت التسجيل حتى الآن المشكلة لم تحل بعد التحديث

— Fofo jojo

★★★☆☆ Singapore · v3.2.28 · 14 Jul 2025

App not working

I tried to login into the app several times but cannot access my account. It got stuck on a page and kept reloading. CS did not provide much help except asked to to re-download all and try again….

— chrissss0000009

★★★★★ United States · v3.2.26 · 13 Apr 2025

جدة

التعامل رائع من الموظفين و خصوصآ الموظفه اكل

— سوسن صادق

★☆☆☆☆ United States · v3.2.19 · 3 Feb 2025

Terrible App

In good faith I bought cash coupons for friends as recommended by M&S counter staff as he said it would be sent immediately. However after paying there was no record on my app that coupons were created and sent. No emails or sms sent to me and no confirmation was received by my friends . The customer service simple refused to address the issue and said no refund will be made either and did not offer proof . This is what scammers do .

— Pink Baracuda

★★☆☆☆ United Kingdom · v3.2.0 · 17 Jan 2024

Doesn’t like new phones

Have upgraded my phone and unable to open app or create new account on new phone. Have deleted on old phone but still not able to access app

— Meitis69

★★★☆☆ Singapore · v3.2.27 · 8 Jun 2025

can not log in

I downloaded and used it normally before, but when I tried downloading again, it kept showing an error and I couldn't log in to app. Even if you download it again, it won't work

— noorazheng

★★★★★ United States · v3.2.2 · 10 Mar 2024

Enza maje

شكرا ل Enza في محل maje مراسي غالري في البحرين ذوق ورقي في التعامل حبيت البراند منها شكرا (ان

— noffeeno

★☆☆☆☆ United States · v3.2.17 · 17 Dec 2024

Keeps crashing

It logs out every time and keeps crashing.

— Gianamelia

★★☆☆☆ United Kingdom · v3.0.3 · 16 Jul 2023

Could be better

The app seems a bit clunky and not that much to offer on it. But it has some good games, first a game similar to wordle but more letters, that was great but ended. Replaced by a memory game called matchit but today that has finished. These games are for points but seems like you may not always be credited for the points you win. The spin a wheel game, customer nearly always loses, more often than the odds would suggest.

— LolandKirk

★★★☆☆ United States · v3.2.2 · 28 Mar 2024

Not working

I tried so many time to start the reward app still not working just white screen

— Om Ghalib

★★★★★ United States · v3.0.5 · 5 Aug 2023

Thanks so much selam alkout mall 🌹🌹🌹🌹

Thanks so much selam alkout mall

— Badrehhhhh

★☆☆☆☆ United States · v3.2.13 · 5 Nov 2024

Never works

I have to reload the app every time and it doesn’t work

— £shop

★★☆☆☆ United States · v3.0 · 25 May 2023

Will I lose my points?

The app has been great in the past but with the new update, I am not able to log in. It asks me to create a new account. And obviously I would then lose all my points. What happens now?? I have emailed on their help email. Hopefully a solution is given soon.

— doesnt work 🤬

★★★☆☆ United States · v1.3 · 19 Jun 2020

Device Not Supported

If you get Device Not Supported it’s because your phone is jailbroken. You can bypass that with Liberty Lite.

— hussainm

Blue Rewards FAQ

Is Blue Rewards free?
Yes. The app is free, in all 175 countries it sells in, and it sells nothing inside it.
Does Blue Rewards have a free trial?
No. None of its offers (US) come with a free trial.
What are the best alternatives to Blue Rewards?
the ENTERTAINER (4.8 from 309,845 reviews), Justlife (Home Services) (4.6 from 90,222 reviews) and DubaiNow (4.8 from 24,810 reviews).

Blue Rewards download

Last updated 29 days ago.

Blue Rewards sells in 175 countries. It was released 6 years and 5 months ago, on 16 Apr 2020. It holds a 3.3 rating from 2,247 reviews.

Supports 1 language: English.

How much does Blue Rewards make?

Third-party estimates for the last 30 days, worldwide — not the store's own figures, which Apple publishes for nobody.

Revenue < $5,000
Downloads 20K
Open the full Blue Rewards analytics Revenue and downloads month by month, all 175 countries split out, and every product's share and trend